Meal deals with high fat, sugar or salt content will be restricted in Wales under government plans to tackle obesity and poor health linked to unhealthy diet.
According to The BBC:
Temporary price drops and multi-buy offers on the unhealthiest foods will also be banned in the proposals put forward by the Welsh government.
But retailers have raised concerns about the timing of the announcement as food prices remain high.
The legislation will be introduced next year and rolled out by 2025.
A number of retailers offer lunch deals which combine a sandwich, drink and a snack for a set price.
Restrictions will be placed on certain combinations that have a high fat, sugar or salt content above the recommended daily amount.
The new law will also prevent retailers from temporarily lowering prices and offering promotions such as two-for-one on the unhealthiest foods.
The new rules will also try to curb junk food impulse buys by asking retailers not to promote certain items at the end of aisles or next to checkouts.
The legislation will apply to all businesses which employ more than 50 people.
Similar changes in England have been delayed by the UK government, with Prime Minister Rishi Sunak saying it would be unfair to restrict options when food prices remain high.
In June 2020, Scotland “paused” a new bill to place restrictions on the promotion of junk food due to the Covid pandemic.
Shoppers at a supermarket in the Vale of Glamorgan had mixed views on the proposed legislation.
“I think it’s a great idea,” said June Milne. “I think the government should put restrictions on it. It’s about time we put health before profits.”
